Banking on Information
Where we dive deep into the dynamic world of Financial Services and Technology. Discover the innovative solutions driving the industry forward, exploring the latest trends, and uncovering the strategies that are reshaping the future of finance.
Join us as we unravel the WHY, WHAT and HOW of solution providers in the Financial Services industry. Stay tuned for insights that will revolutionize the way you think about money and technology.
Each guest will engage with our host Rutger van Faassen in Futures Thinking and provide their view of a possible future and how we can get ready for that future today.
Banking on Information
Banking on Information with Zac Cohen, Chief Product Officer at Trulioo
In this episode of Banking on Information, Zac Cohen, Chief Product Officer at Trulioo, discusses the importance of digital identity verification in today's fast-paced, technology-driven world. He explains how Trulioo enables fintechs and other businesses to onboard customers securely and compliantly, while also addressing the evolving landscape of identity verification and the impact of AI on the future of this field. The conversation highlights the significance of customer experience, the challenges of fraud prevention, and the need for innovative solutions in a digital-first environment.
Keywords
Trulioo, digital identity, onboarding, fintech, AI, customer experience, identity verification, fraud prevention, technology, innovation
Takeaways
- Zac Cohen emphasizes the importance of working in a challenging environment.
- Trulioo's platform helps businesses onboard customers securely and compliantly.
- The rise of micro merchants is changing the landscape of identity verification.
- Customer experience is crucial for businesses competing in the digital space.
- AI is transforming identity verification, presenting both opportunities and challenges.
- Frictionless onboarding is key to retaining customers.
- The future of identity verification will involve AI agents acting on behalf of users.
- A layered approach to identity solutions is essential for security and compliance.
- Trulioo's orchestration engine allows for low code, no code workflow building.
- The conversation encourages curiosity and innovation in the field of digital identity.
Chapters
00:00 Introduction to Zach Cohen and His Role
02:13 Understanding Truly U's Mission and Use Cases
05:35 Customer Value and Experience in Identity Verification
08:44 Future of Identity Verification and AI's Role
